Since its foundation in 1918, CITIZEN has promoted a multi-cultural mindset that fosters excellence and creativity. As a “citizen” of the world, they make it their genuine responsibility to help cultivate a culture of positive change and ongoing evolution through their crafts. They take this mission seriously and eagerly welcome what challenges the future may bring towards upon.
As a true manufacture, CITIZEN integrates a comprehensive manufacturing process that extends from creating a wrist watch individual components to its final assembly. It’s an artisan’s approach to watchmaking based on pushing forward the boundaries of technology and leveraging experience to explore new possibilities.
Their 100-year history of world’s-firsts includes such watchmaking innovations as radio-controlled and satellite-synchronized timekeeping. Another pivotal technological was the development of a revolutionary light-powered technology — Eco-Drive. CITIZEN pioneered this technology well ahead of other watch manufacturers as early as 1976. Utilizing electrical power converted from virtually any light source, this extraordinary innovation changed forever the way watches could be powered. Eco-Drive eliminated the need to replace batteries, which made it especially beneficial to areas where specialist batteries were not obtainable. This advance democratized the joy of wearing and using CITIZEN watches, thus making the experience even more memorable for all citizens of the world.
CITIZEN continues imagining what the future will bring, as well as improving on today’s breakthroughs. All these activities are based on a belief that “For each of us at CITIZEN, now is the time to start to make the world better.” These are the visions behind and their new brand statement, “BETTER STARTS NOW”. Building further on their achievements, we will keep pushing boundaries for tomorrow so that more customers everywhere can wear superior wrist watches.
About CITIZEN AO9040-52L Blue Dial Eco-Drive Men’s Wrist Watch:
Coming about to this men’s all stainless steel Eco Drive wrist watch with Day and Date in its elegantly designed blue color dial, CITIZEN has crafted a masterpiece among the watch making market. This totally Unique and attractively eye catching design and style of this Men’s Eco-Drive wrist watch is a class for in its own self.
The day and the date is given or supplied into more separate sub-dials with in the main dial of this wrist watch. The hours are indicated as by the Glossy and Shiny Silver color Index Lines inside the Main Dila of this wrist watch. Each and every single Minute into and Hour is indicated at the inside Border of the Dial for absolute accurate indication of the Time-Keeping. Although, the Time is indicated by the Silver color Luminous Handles inside the main dial of this wrist watch as for the precise indication of the time even in the darkness or wherever you go so. The day and the date are also indicated by the Silver color Handles inside the more two sub-dials within the main dial of this Men’s Eco-Drive wrist watch.
The Bezel and the Case of this wrist watch are given into the Glossy and shiny attractive finishing alluring the eyes of everyone. Moreover, the shoulders of this case of this men’s wrist watch are given into the Matt finishing giving this wrist watch an absolute acoustic looks. The bracelet of this wrist watch is provided into the overall Matt finishing which gives it away a very formal and a classical looks both; at the same very time. A Pusher-Lock is given this wrist watch which is really very easy to open and to close. This overall Eco-Drive wrist watch for men’s is provided with the stainless steel material which ensures the reliability and the durability of this wrist watch.